If you have suddenly found Google Shopping accounts suspended. This is a normal case but it makes you feel tired to fix them. The accounts can be suspended without much warning or explanation. So Let’s us show you some common mistakes and how to fix these suspended accounts?
Common Mistakes For Google shopping account Suspension
- Insufficient contact information
- Unsupported payment methods
- Missing refund policy
- Store URL that isn’t claimed
- Checkout that’s not secure
- Prohibited or restricted products related to healthcare and medicine
- Website doesn’t allow online purchases
- Different prices between product data and landing page
- Links to landing pages are broken
- Links to landing pages redirect to the site’s home page
- Different currency and language used than the one required for the target country
- Promotional text in product images
- Making false statements
- Misstating information about the business or product
Google policy impose on Google shopping account
To minimize the suspensions. You have to know clearly about the Google policy. Google has four main policy areas. These include:
Prohibited content: This includes products or practices that Google deems to be counterfeit or dangerous or products that enable dangerous behavior. Inappropriate content and unsupported Shopping ad content fall under this policy section.
Prohibited practices: This refers to network abuses, including what Google perceives as malicious content or sites that offer little unique value. Additionally, this broad policy is applied to products or accounts deemed to be collecting or using data irresponsibly, or products they feel are a misrepresentation. The latter is the most common reason for merchants facing suspended Google Shopping is products.
Restricted content: This includes adult- or gambling-oriented content and prohibited products such as alcoholic beverages. Political and copyrighted content also falls under this policy.
Editorial and technical: This refers to Google’s Shopping policy that ensures ads meet high professional and editorial standards. This includes gimmicky use of words, numbers, letters, punctuation, and websites that aren’t working optimally.
How to fix the Google shopping account get suspended?
In case of the account in reviewing stage
Google periodically reviews merchant accounts. They send you a warning if they notice a change on your store site, and usually give you a week to fix issues before suspending your account altogether. If the issue persists after your notice period is over, Google suspends your account and sends a series of emails.
Until you have fixed the issue, products will be available for other destinations but won’t show in Shopping ads. You can check the account status on the Home and Diagnostics pages of your account.
Before requesting that Google review your account to get the suspension lifted, you will want to follow these steps:
- Review data feed errors and fix any critical notifications in your Merchant Center account.
- Reload your updated feed to your Merchant Center account.
- If you have fixed your errors and they were only minor, you can try contacting Google’s Merchant Center helpline or your Google rep to speed up the review process. However, it’s important to point out that there is no guarantee this will be effective, especially if you have a history of account errors.
- Submit your account electronically to Google for review
In case of the account suspension
If your account has been suspended, you can request a review using the Request review button. You can only request a review if there are no other pending requests. If your account has multiple policy issues in the same country of sale, the review will apply to all issues for that country of sale.
To get Google to review a suspended account, follow these steps
- Ensure that you have resolved any issues and that there are in-stock products uploaded to your account.
- Log in to your Merchant Center account.
- From the navigation menu, click “Products” and then “Diagnostics.”
- Select the “Account issues” tab and navigate to the account-level issue you want Google to review.
- Select “Request review” and follow the pop-up prompts until the “Request review” check box comes up
Note: This process can take up to seven days. When it’s completed, you will receive an email notification.
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